Behind the Lens: A Product and Marketing Photography Session for Augusta Golf in Aberdeen, NC

When Nick from Augusta Golf in Aberdeen, NC, reached out to inquire about my product photography services, I was beyond excited. As someone who’s passionate about showcasing products in their best light, the opportunity to work with a local golf shop was something I couldn’t pass up.

Nick had a few specific needs when it came to his photography session. He was looking for high-quality images that would not only represent the shop's wide range of golf equipment, but also give his online store and Amazon listings a much-needed visual upgrade. Plus, he wanted to replace the generic stock photos on his website with something more authentic and engaging.

Thumbnails on the company's of some of the images that we shot at Hyland golf course in Southern Pines that have replaced the generic stock photos

The First Product Photography Shoot: A Day at the Golf Course

We started our first session at Hyland Golf Course in Southern Pines, a spot that’s just perfect for capturing both lifestyle and product shots. The goal was to show how Augusta Golf’s products perform in real-world situations—because there’s nothing quite like seeing a golf club in action!

I snapped shots of golf clubs, golf bags, and golf balls while also capturing some lifestyle images of golfers enjoying the course. These types of images help give customers a feel for the product in action, which is always a great way to boost engagement, especially when selling online.

A collage of some of the outdoor images that we shot that day at Hyland golf course in Southern Pines. These are used throughout the website as well as in the newsletter.

The Next Stop: Augusta Golf Store

After our fun few hours at the golf course, we headed to Augusta Golf’s shop in Aberdeen, where we continued to capture a variety of shots. I took some photos of the store’s exterior to give customers a glimpse of where it all happens, along with some inside shots of the merchandise. From there, we moved on to creative shots that Nick could use for his website, as well as photos showcasing the golf club fitting services that Augusta Golf offers.

One of the most rewarding parts of this session was seeing the store’s vibrant personality come through in the photos. From the layout of the shop to the friendly employees, I made sure to capture everything that makes Augusta Golf such a great place for golf enthusiasts in Moore County and beyond.

Outdoor shot of Golf Augusta and how the image is being used on the company's website

Ongoing Collaboration: White Background Shots for E-Commerce

Since that first session, I’ve had the pleasure of continuing to work with Nick and his team. I frequently receive new items from him, which I photograph on white backgrounds to ensure they’re ready for his website and Amazon listings. These types of clean, crisp product shots are essential for e-commerce platforms, as they help customers focus on the product without any distractions.

The best part about working with local businesses like Augusta Golf is being able to see how the photos we create together help elevate their brand. Nick’s decision to invest in high-quality product photography has undoubtedly paid off. The updated images have given his online store a polished, professional look, and they’ve really helped the products stand out on Amazon as well.

One of the product shots that I did at my old photography studio in Cameron, Moore County NC. It is shot on more white, which works great for any selling platform, including Amazon

Another product photography shot on pure white for e- commerce listings

A shot of the packaging of an item the store is selling on a pure white background. Amazon required images of the packaging, that's what this product photography shot is for

Another product photography picture of an item that the store is selling. Again, it's on pure white for e-commerce and the company's website.

A picture of a golf wallet that I shot on pure white. I added a score card as well as tees and some gold balls to give the picture of the golf wallet some context.

The same image as above, but on a fake grass background for more variety.

Why Great Photography Matters

As a local Moore County photographer, I understand how important it is for businesses to have photos that reflect the quality of their products and services. Whether you're a brick-and-mortar store like Augusta Golf or an online seller, professional product photography makes a world of difference.

High-quality images do more than just showcase products—they build trust with your customers, increase sales, and help set your business apart from competitors. Whether you need lifestyle shots, e-commerce images, or creative branding photos, I’m here to help you make your products shine.

Let’s Get Started!

If you’re looking for professional product photography services in Aberdeen, Southern Pines, or anywhere in Moore County, I’d love to help. Just like with Augusta Golf, I can work with you to create the perfect images for your website, Amazon listings, social media, or any other platform you’re using to showcase your products.

Reach out to Makana Photography today, and let’s schedule your session. I can’t wait to help your products tell their story!